Amazon Fresh is a grocery store that many customers enjoy for its quiet and chill atmosphere. The staff is consistently described as friendly, welcoming, and hard-working, with many going out of their way to help. Shoppers encounter incredible kindness and thoughtfulness from the team. The store features smart carts that allow customers to scan items as they shop and checkout without waiting in line, which many find convenient, though some find the system complicated and weird. Prices can seem high, but Prime members receive a lot of discounts and frequent coupons, leading some to believe they save as much as at other budget stores. The store is good for easy Amazon returns. However, some negatives include the app ordering experience, a lack of a fresh deli, occasional items like steak being out of stock, and occasional complications with payment during pickup. The store also offers interesting items like fruits for kids. Overall, it is a pretty good and standard grocery store where many plan to keep shopping.
