Pembroke Square is a central mixed-use destination where shopping, dining, living, and lifestyle meet. It offers an array of opportunities for dining out with friends or family, spending quality time shopping, or enjoying an adrenaline-seeking experience like climbing. The area has become more important with the development of downtown Virginia Beach, holding many memories for people. The associates are redeveloping the square to better encompass a sense of community by adding senior living, multi-family units, and a new-to-market hotel. While some note that Virginia Beach is constantly constructing and express uncertainty about recent changes, they still like Pembroke Square. The stores provide outstanding shopping experiences with extremely knowledgeable and friendly staff who go above and beyond to help, making customers feel comfortable and happy with their purchases. One grocery store offers a nice selection of food, including items for special meals and occasions, though some find it a little pricey. The square also hosts community services like a Red Cross donation site. Store hours may vary, so it is recommended to check for updates.