Bicycle Shops in Appleton, WI

“This place is such a friendly and welcoming environment. They have a wide selection of items for your bike, and a nice selection of bikes in stock. I do like going in the store and the woman behind the desk helped me a lot and installed some items on my ebike, even though I didn't purchase it there. It just goes to show you the professionalism on display there. And the care for all riders, no matter if they're commuters like me, or hardcore distance riders. Everyone seems to be welcome here, and I will continue to do business with this store.”

“Mark and his team are amazing! They took the time to answer all our questions and to make sure we were happy with our purchases. We love our ebikes and recommend Wheel & Sprocket to anyone looking for knowledgable help and amazing support in their ebike journey!”

“I visited multiple bike shops in the Fox Valley looking for my first gravel bike. I returned to Appleton Bicycle and ordered a new Giant Revolt. The customer service was amazing and they truly took the time to explain all of my options and how the bike works once it came in. Some of the other shops seemed like I was interrupting them when I asked questions. Everyone in the shop has been so helpful each time I stop in with more questions or to find a new accessory. I highly recommend them for any of your biking needs. We will be back to purchase a bike for my wife. I love they also gave me a bike trail map to get out and explore the area.”