Northern Highland Sports in Boulder Junction, Wisconsin is a well-stocked outdoor gear store specializing in fishing tackle, rods, reels, hunting and camping equipment, and apparel. Customers describe it as a fun, friendly place with great fishing gear, cool shorts, and helpful staff. The store offers a wide range of products, from tee shirts and pullovers to bug repellents and pocket knives. The staff, particularly Matt, is praised for their excellent customer service, taking the time to provide detailed advice and even replacing a broken fishing rod at no cost. Shoppers appreciate the store's competitive prices and diverse selection, making it a must-visit destination for outdoor enthusiasts in the area.
Nice shop, good selection and knowledgeable folks working there.
July 2026
I have three fan favorite shirts/hoodie from this place. The iconic print with the map of the surrounding lakes is a classic- I have had it two years and the print is still holding. I won the hoodie at a raffle because they donated it for the occasion, and it was an awesome prize! They also have great winter thermal clothing.
July 2026
Nice to get yourself some shirts and some socks or some for gifts. Variety of things for fishermen. Don't forget post cards... everyone loves to hear about the great times in the Northwoods. Lots of shops to check out on Main Street
