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June 2025 by Anthony D
I am not sure if this is a growing trend but it seems as of late Heiser seems to be treating customers horribly. Unfortunately my situation goes back 3 years when I leased my vehicle, I made a very specific offer over the phone. Heiser obliged, I was happy and told them write up the paperwork and after a long day of work I made the drive and drove to the dealership and made the deal. My first mistake was not paying attention to the details as they twisted all the numbers and 3 years later I am in simple terms out over 15 thousand dollars as I review the lease 3 years later the paperwork does not show what was verbally agreed on over the phone and I’m basically up a creek without a paddle. I now refuse to talk with anyone from Heiser over the phone or face to face because I want written proof of the conversation and I barely get responses from the dealership. I’m not sure if this is even the correct dealer but I don’t care as Heiser are all connected. Just would like to thank them for basically stealing 3 years worth of my money and leaving me without a clear path forward during very uncertain times.
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May 2025 by Kourtney
I’ve never dealt with such a bad dealership before. Recently made a purchase with them but once the sale was made they became impossible to contact or handle business with. Hands down the most unprofessional sales department I’ve ever dealt with. I called every day for a week and left a voicemail to get the dealership to correct an error they made and not one of their finance managers respectfully called me back to take care of the issue. Messy messy. It’s so awkward and uncomfortable to have to repeatedly try and get assistance from the staff at this dealership. Never again. Seeing as how costly vehicles are to purchase these days do yourself a favor and find a better quality dealership to work with so you’re getting the deal you deserve. I can assure you this place is not it for that. By the way. In response to my review, my username here wouldn’t match with my purchase records at the dealership. So don’t pretend that this is a fake review when you know exactly who is writing this. You know I’m the one who bought the Buick and exposed y’all for your terrible business. Or how about recently how you had to return things to me because your business is so rotten. Real customer and real review and I have the proof, so don’t say I don’t match your records to try to act like it’s a fake review when you know exactly who I am and you know I exposed all of you over there and made sure you did your job when it came to my purchase with you. Even recently I had to make repeated attempts to get this dealership to make a return and the staff here literally lied and pretended that they were processing it and they never were. They led me on with them for weeks. They even told me to go to my bank and pick up my return that they claimed was there and the return was never even processed. He just lied to try to get me out of his hair. It was really weird. I had to go directly to the source to get them to finally make the return. The source said that it was the first time they had a customer ever have to do that. I even had to write a statement talking about how the dealership wouldn’t do their part hence why I had to go directly to the source so yeah it’s not a fake review. It’s a real thing. You guys fought tooth and nail to avoid having do your job with me when all you had to do is just do your job. That’s fine with me. I still got you to do it didn’t I? To the manager, who is reading this review, you know exactly who I am and I hope every potential customer reading this takes this as truth and nothing less. I was regular customer and this is exactly how the dealership handled themselves. I don’t need to lie. It’s all facts and I can beck it up too. The conduct, professionalism, and character amongst a fair amount of staff I have dealt with here is shameful.
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August 2024 by John G
Greeted right away. Staff friendly. Fast work. Good place
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April 2024 by K Mo
I’ve never dealt with such a bad dealership before. Recently made a purchase with them but once the sale was made they became impossible to contact or handle business with. Hands down the most unprofessional sales department I’ve ever dealt with. I called every day for a week and left a voicemail to get the dealership to correct an error they made and not one of their finance managers respectfully called me back to take care of the issue. Messy messy. It’s so awkward and uncomfortable to have to repeatedly try and get assistance from the staff at this dealership. Never again. Seeing as how costly vehicles are to purchase these days do yourself a favor and find a better quality dealership to work with so you’re getting the deal you deserve. I can assure you this place is not it for that. By the way. In response to my review, my username here wouldn’t match with my purchase records at the dealership. To the operations manager that helped me today and corrected the mistakes that were made on behalf of the sales department I appreciate the assistance.
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January 2024 by Ambi Alexa
Jennifer Reis has helped me many times and has again gone above and beyond for me after an accident earlier last year, she continues to call and let me know about my current vehicles up to date quality care and check on my wellbeing! What a great representation of customer care!
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December 2023 by Rosie Pups
Wonderful
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September 2023 by John Adamaitis
Mercedes in service is great to work with.
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September 2023 by Tracey T
This is a friendly good dealership.
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July 2023 by Chris Stream
Superb dealership. Everyone is professional AND friendly. Highly recommend!
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June 2023 by Melissa B.
UPDATE: After reading my initial review, the General Manager of Heiser reached out to me, telling me he wanted to make things right. He referred me to someone who referred me to someone who never called me. When I tried to follow up with the General Manager, I found out he no longer worked at Heiser. I called Heiser to get the name of the new General Manager but hung up after deciding it wasn't worth it. Save yourself time, and go somewhere else.
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June 2023 by Andy Kailhofer
This dealership is super convenient to my home, and everyone is considerate and helpful.
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June 2023 by Michelle C.
We purchased a used 2019 Ford F150 Lariat from Heiser Ford on Tuesday 5/2 evening just before close. Upon signing the papers we purchased the extended warranty and they were trying to charge us an extra $100, which she eventually waived. When we got home to IL and were looking through the paperwork, the sticker that was hanging in the car says $42,295 and we paid $42,995. We asked that it was detailed before we picked it up and it was not even washed. Wednesday morning 5/3, we went to start the truck and it would not start with the push to start or the key fob the first two times and then had a tough time starting. The engine knocks when starting and clicks while running. We contacted Ken our salesman ASAP and let him know the issue. Ken was very accommodating with anything we needed and worked with Bob Giglthe sales manager. They told us we can exchange the car but Heiser does not have a vehicle that is comparable to what we purchased. Only thing Ken could find was a Chevy or Corvette engine and $25k+ more. We were looking for a Ford F150 Lariat, with moonroof, adaptive cruise, leather, slide window and 360 camera.Bob told us 5/3 at noon that he could pick the car up he and leave us a vehicle to use he just "did it in Detroit" very rudely. Bob told us that he had a meeting from 1-2 and would be working on it after. At 4 my husband called to get an update and Bob told my husband "I told your wife I was in meetings" and that there was nothing he could do because we are in IL and could not give us a car for insurance purposes. So clearly he had an answer for us but just that he didn't relay the message to us and told my husband he was in meetings which ended 2 hours prior. I've since learned that during that call Bob told my husband that "it is what it is" and to get it fixed in IL with the warranty. When my husband said he's not going away with the truck issues because he works hard for his money he spent on a truck with these issues. Bob's response was "I'm not scared". Bob has been very unprofessional and disrespectful when speaking with us.We ultimately ended up escalating it to Blain Boudreau the GM because of how unprofessional Bob spoke to us. We ended up taking the truck to a local place in IL to fix as we were not going to drive back to WI numerous times adding miles to the truck and they were not seemingly accommodating the issue. We got a 4 page workup on what they fixed on the truck and had it for two weeks. We did have to take it back to Heiser to have the handles swapped out and detailed because it was part of our deal. They told us we couldn't get in until end of July, in speaking to Blain he got us in within a reasonable timeframe that worked for us. We brought it back and it took 30+ minutes to find a car for us utilize while it was there all day, but they did get them swapped out and detailed good enough. Ken did say "it purrs like a kitten now" which in our opinion makes us think they knew something was wrong with the engine. All in all Ken did what he could for us and we're very appreciative. If you need anything skip Bob Gigl and go straight to Blain for assistance in resolving anything.
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January 2023 by Daniel Sundberg
I have listened to the Heiser Group commercials and felt like they would be a good place to start to look for a used vehicle. I WAS SO WRONG. I contacted 3 different locations with the same lack of concern for I am looking for, listening to what I ask, upfront honest communication, willingness to answer any questions and lack of respect. I received emails from all three with almost the same response. Apparently, they use canned answers. All three locations had vehicles posted that were not even on the lot, and it was two weeks before they were. Interesting practice. With the same poor business practices being used at all three locations it would appear to me that this is part of the Heiser playbook. I would never recommend anyone use the Heiser Group if you are looking into a used vehicle. The dealership I ended up purchasing my vehicle had good communication skills and very respectful. They actually gave me much of the information before I had a chance to ask. The Heiser Group gives me the impression they feel that they are the only dealerships in the Milwaukee area.
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January 2023 by Meg N.
Don't offer what you don't have. They offered a pick up and drop off service. They picked up my car at 9:30 am. They people who came were great. I got an update around noon. Then it was crickets. I called at 3:30 to see when my car would be returned and was told there weren't enough drivers. They would have to pick me up. 40 minutes later, still no sign of being picked up. It took over an hour to get a ride there. No apology whatsoever. I have been a customer there a long time and expect better than that.
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November 2022 by Matthew C.
The time it took them to repair my truck isn't exactly their fault, it's supply chain stuff. But after having it for 5 months due to a transmission replacement, my wiring harness broke a couple weeks after I got it back. Took them another week to fix, then a month later my cam shaft sensors and variable control valve were broken. So far I've given them over $9,000 and they give me a truck that works for less than a month before breaking so they squeeze more money out of me