American Marine is a family-owned and operated boat dealer in La Crosse, WI, trusted since 1960. It offers a massive inventory of top-of-the-line boats and boat rentals for every budget and lifestyle. The knowledgeable, friendly, and reliable staff provides exceptional and top-notch service, going the extra mile to help. Customers report very user-friendly, educational, and positive experiences, whether purchasing, servicing, storing, or selling. They are known for great communication and for handling assets with great care. The service is impressive, helpful, and understanding for all, from first-time owners to charter businesses.
The staff is always professional, and they were very quick about servicing our pontoon boat at their busiest time of the year. Thanks to the American Marine staff.
May 2025
I received my boat exactly how I gave it to American Marine. I was very impressed with the communication and the service that was done on my Barletta.
April 2025
Owning a Charter business, it’s a great relief knowing our assets are in great hands at American Marine between seasons! A Knowledgeable and friendly crew, and an amazing inventory of boats too!
