Red Wing - Wausau, WI offers the Ultimate Fit Experience, engineered to get each customer into the perfect pair of work boots. The store has a very helpful, knowledgeable, friendly, and outgoing staff. The experience includes a comprehensive foot analysis using a hi-tech device to measure the correct shoe size and gait, identifying details like arch height and pressure points. This results in a tailored fit system, which may include supportive insoles, to keep customers comfortable and safe all day. The staff is amazing, answering every question without pushing for a more expensive purchase, explaining the pros and cons of each boot. Customers leave with the right kind of boots for their specific needs. The service is delightful, providing a great deal of helpful information in a short time. The store also offers comprehensive after-purchase care, including complimentary oiling and lace replacement. Many customers report their best experience ever shopping for boots, highly recommend the store, and plan to return for future purchases.