Such a cute boutique! They have the best selection of clothes, and the sweetest staff! Not to mention you can’t beat the prices! Haleigh helped me with anything I needed. Will definitely be back!
March 2023
Charm boutique is fantastic! For years it has been my go-to place to get a cute outfit for any occasion. Jana and Haley are so fun to shop with - they always help me find something I love!
July 2021
My wife and I came in with the intention to spend a lot of money, however I was truly disheartened by the staff. Upon arriving, a younger girl wearing a pink shirt refused to make eye contact or even acknowledge we existed. We ended up not spending any money and immediately left. Very disappointed.
Charm Boutique has been the premier woman's clothing boutique in Gulf Shores, AL, since 2008. From dresses & tops to jewelry & handbags, Charm Boutique offers a wide variety of clothing and accessories. We took forward to providing customers in south Alabama and northwest Florida with an elevated shopping experience. Our inventory changes seasonally to keep up with current trends and styles. Stop by Charm Boutique for all your fashion needs!
