Caroline's is a favorite thrift store in the Santa Cruz vicinity, described as super cool and cute. It is more boutique-like than a typical shop, with incredible, high-end merchandise and excellent displays. The selection includes everything from collectible China and crystal to unique costume jewelry, higher-end jewelry, a good variety of women's and some men's clothes, housewares, and decorations. There is a cutely displayed vintage cup and saucer section, with sets wrapped with ribbon making nice gifts. Shoppers have found gems, like a genuine silk shirt for a great price.
The volunteers are the best—attentive, helpful, super friendly, and always doing a good job. The whole project is wonderful for the community. While some items like sewn fabric bags can be pricey and parking in the shared lot is not easy, shoppers love that all funds and proceeds go to help needy kids and other causes, having donated millions. This encourages people to drop in, browse the two shops situated next to each other, and feel good about supporting such a worthwhile community effort.
Wonderful non-profit thrift store! Amazing customer service from Danielle. My mom and I found several fashionable items of clothing for excellent value from their well-curated selection.
June 2026
A fun place to find recycled luxury like crystal and china. This place has a little of everything. I got a lovely summer dress for 10$. Can't beat that!
April 2026
This is a great thrift shop. I always find something here. Specialties are fine china and dishes, but also clothing.
