Holiday Market, established in 1962 in Cottonwood, California, has become a beloved local grocery destination with its fourteen stores in Northern California and Southern Oregon. Owned by North State Grocery, Inc., an employee-owned company, it prides itself on its small-town roots and friendly atmosphere. Customers appreciate the store's cleanliness and the helpful, cheerful staff who create a welcoming environment. Though some find the prices a little high, many feel that the quality and selection justify it, especially with the availability of organic produce, a salad bar, and a popular in-store sandwich shop that offers great lunch deals. Shoppers have noted that they can find unique items not available in other stores, and the recent store remodels have been well received. While the selection of brands may be limited, Holiday Market is praised for its excellent customer service, with staff going the extra mile to ensure a pleasant shopping experience. Some shoppers wish for more competitive weekly deals and additional offerings in certain departments, but overall, the store is seen as a delightful place to shop, creating a sense of community and nostalgia for many customers.
Excellent grocery store that has all the essentials and quite a lot of gourmet / specialty items. The deli has great sandwiches. Perfect for road trips or a quick lunch. Produce is very fresh too!
June 2026
I’m new to the Auburn area- Adilyn was fantastic!’ She rang me out super speedy and bagged my items neatly all while being so kind! Love this store!!!
March 2026
Convenient to me of course prices are up quality of produce iffy but still unless you do a discount store for savings and equal quality it’s fine