Rainbow City Limit is a magical and cute mom-and-pop shop close to Capitola Beach. The inside is quaint and fashioned with many toys, tourist souvenirs, and a selection of Beatles merch. They have stickers, postcards, and cool items like a rainbow fish flag. The staff is nice with superior music taste. It is a definite place to stop by, though parking can be hard with paid street parking only.
cute little place with tons of cool trinkets! Lady at the counter was friendly
January 2026
Very Cool, Very Capitola Type of Store. If you remember the Beatles or just like their music, this is the store for you. They specialize in Beatles memorabilia, and Kites. Many people say they’ve lived here for years but have never stopped in. Don’t miss this hidden Capitola Jem.
February 2024
Awesome little shop! I always get something, they usually have a cool mood ring selection.
