Personal FX is a charming shop located on Main Street in Half Moon Bay, offering a wide selection of jewelry and art pieces from local, national, and international designers. The store features unique and exciting wearable art that can suit various styles and price points. Visitors appreciate the friendly and knowledgeable owner, who provides helpful advice and personalized service, whether for a quick gift or a special occasion. The shop is known for its beautiful jewelry, gorgeous art, and fun items, making it a great place to find something special for oneself or loved ones. With its welcoming atmosphere and diverse collection, Personal FX has been a treasured destination for decades, inviting customers to take their time and explore its treasures.
Great spot for fun and unique jewelry and accessories. The proprietor, Kathy, is very knowledgeable and helpful!
November 2025
Kathy is friendly and can help you find the right accessories you need for an event or the perfect gift for a loved one!
July 2024
Come here frequently. Half Moon Bay, great shops and food too. FX is our favorite. Jewelry, clothing, works of art, and personal assistance from great ladies.
