JCPenney offers a big selection of apparel, home furnishings, and athletic footwear from national and private brands. The store carries a wide range of discounted items. However, the merchandise can be pricey, though sometimes there are good sales. Some advertising is considered misleading regarding sale prices. The store is noted to need more checkout locations and shopping carts or baskets are unavailable. The environment can be messy with pricing inconsistencies, and the store needs to be brighter and cleaner. Associates are friendly, but some customer service interactions are reported as rude. The clientele is often low.
