Icing On The Ring is a family owned and operated jewelry business located in the Los Angeles Jewelry District. It offers the district’s largest selection of engagement rings, wedding bands, and certified loose diamonds at prices below retail. The staff are more educators than salespeople, focusing on helping customers find the perfect piece through expert guidance, understanding, and a wide variety of options. The store is known for its high-quality craftsmanship, beautiful designs, and trend-setting diamonds, making it a trusted place for engagement rings and custom jewelry. Customers praise the friendly and professional service provided by staff members, especially highlighting their helpfulness and caring attitude. Many reviews mention how staff members, like Ani, Ara, and Leandra, went above and beyond to make the experience smooth, stress-free, and enjoyable. They appreciated the personalized guidance, suggestions, and attention to detail that helped create custom rings that exceeded expectations. The store's welcoming atmosphere makes customers feel special and valued, often describing the experience as fun and memorable. In addition to buying jewelry, customers have used Icing On The Ring for jewelry redesign, resizing, and appraisals. Overall, the store is highly recommended for anyone seeking quality, custom jewelry and exceptional service in a warm, family-friendly environment.
Had such an amazing & caring experience at IOTR. Raffi was so kind and was able to create such a unique pieces for my partner and I that felt so fitting to each of us. Thank you so much! We are so in love with our rings!
April 2026
Very helpful, fair pricing, love the 3D rendering made prior to paying full amount, fiancee is very happy and got exactly what she wanted :) We dealt with Ara Ajemian.
March 2026
Ara went above and beyond through the entire process of helping me select the perfect engagement ring. He was very knowledgeable and genuinely helpful in every aspect of selecting the ring without causing me to feel pressured at all. Would recommend this store to anyone who is looking to get an engagement ring.
