Fred's Liquor Store is a notable spot for visitors and locals alike, especially for those staying nearby. The store is well stocked with a variety of drinks, including a good selection of craft beers and local brews. While prices are considered high—such as $17 for a six-pack of craft beer or $15 for a six-pack of Modelo—customers appreciate the convenience it offers compared to hotel prices and nearby restaurants. The staff is friendly and knowledgeable, often providing helpful recommendations for local spots. Management has made improvements based on customer feedback, ensuring that prices are clearly marked on items. Cashiers are honest, and customers feel confident in their transactions. Although some customers have noted the lack of price labels on certain items, assistance is readily available from the staff. Overall, Fred's Liquor Store is recognized for its decent selection, convenient hours, and friendly service, making it a preferred choice despite the higher prices.