Only In San Francisco is a premier souvenir and gift shop located in the front of Pier 39. It offers a cute and charming selection of travel trinkets, with many things to choose from at average prices for souvenir-related items. The employees are patient and friendly, making it a pleasant shopping experience. While the merchandise can be a bit pricey, the shop features a good choice of motifs and different souvenirs, including snow globes, fridge magnets, and t-shirts. It's a convenient and accessible option for last-minute purchases while at Pier 39.
Love this store. ❤️ Can't wait to return to buy a new blue jacket.
October 2025
Definitely a good gift shop to go into and get San Francisco stuff. They have hats, shirts, keychains, magnets, mugs and cups, and just about anything else that you can think of. I got a couple of San Francisco hats, shirts and keychains here and they were great.
March 2025
Very interesting items to buy as gifts. Good quality and decent prices. We brought some fridge magnets and some key-chains in this place.
