Friedman's Home Improvement in Santa Rosa is a family-owned and operated business that has been serving the community since 1946. With three generations of experience, this independent store is committed to providing unmatched service and quality products. Operating four convenient locations, including Santa Rosa, Petaluma, Sonoma, and Ukiah, Friedman's is a local staple for hardware and home improvement needs. Customers appreciate the store's friendly and helpful employees who are always available to assist. The selection includes hardware, tools, lumber, paint, plumbing, electric supplies, and garden items, often resembling the charm of old-fashioned hardware stores. While the store's prices are competitive with big box chains, customers value the top-quality products that Friedman's offers. The garden section receives particular praise for its variety. Shoppers enjoy a calm and easy shopping experience, with convenient parking and minimal wait times. Many customers have a long history with Friedman's, recalling fond memories of shopping with family. While some request a greater selection of woodworking tools, overall feedback highlights Friedman's as the best hardware store in town, known for its commitment to the local community and quality service.
Excellent products and customer service. I found native plamts including milkweed for pollinators!
May 2025
I want to Friedman's today and I think it is the first or maybe second time in like 25 years they didn't have what I needed but other than that Fredman's is killer great place to go.
January 2024
The staff here put in genuine effort to be helpful and are knowledgeable about their store.
