Mystic Merchant is a beautiful and charming store located in the heart of Solvang, full of affordable rocks, jewelry, and gemstones. The store has a cooling and amazing energy. It carries everything you could desire, including lots of different and unique looking crystals and ores, many colors, and far too many choices for rock collecting. The quality of the stones is top grade, from the smallest stones to large and stunning amethyst clusters. The jewelry selection is also unique and one of a kind. Many items are $3 or less, with reasonable prices throughout. The ample selection is clearly labeled with the stones' meanings. The staff is very friendly, knowledgeable, helpful, and honest, letting you browse in peace while being available for any questions. Each purchase is thoughtfully cleansed with sage before being given to you. It is an amazing, fun, and great spot to visit.
Had prices for everyone. Good array of crystals, lots of books, incense, oils, sages, candles, and lots more. Will be back, for more!!!
November 2025
Such a good store and cute items. I recommend checking this place out. It has many items and the lady typically working there is funny and full of energy. They don't pressure you to buy something but never hesitate to help. I definitely say check this place out.
August 2025
Very nice store. Some fairly rare items, and prices are way less than we would,have thought for being on a tourist steeet.
