Fruits & Veggies in Ventura, CA

“The best and freshest! Wish they still grew and sold experimental varieties, but their Albion berries are divine. Pick up some snap peas and pink lemons when available too.”

“We’ve been coming to this fruit stand for about 5 years, and it’s one of those rare places that truly stands behind the quality of what they sell.

Anyone who buys fresh produce knows that sometimes a papaya, jicama, or other fruit can look perfect on the outside but end up going bad on the inside—that’s just nature. What sets this place apart is how they handle it. If you bring it to their attention, they’ll happily replace it at no extra cost. The same goes for their farm-fresh eggs. They genuinely care about their customers and stand behind their products.

Their eggs are local, high quality, and incredibly reasonably priced for what you’re getting. The produce is always fresh, and their customer service is exceptional. They once gave us a rue plant that wasn’t looking its best, and today it’s absolutely thriving.

Another thing we love is their beautiful sunflower bouquets. They’re only $5 a bunch, which is already a great deal. Even better, if you stop by near closing and the sunflowers are fully opened and at the end of their display life, they’ll often give them away for free rather than let them go to waste.

It’s clear that this is a family business that values quality, fairness, and their community. We keep coming back because we know we’ll always be treated honestly and with kindness. Highly recommended!”

“This farmers market is elite Saturday morning energy. Open year-round, rain or shine, right on Main Street between S Palm St & Figueroa St. It’s officially part of my weekly ritual.

Fresh produce? Always hits. Flowers? Stunning every time. Vendors? So friendly. It’s the kind of place you come to stroll and leave with a full tote and very happy.

Also… the food court deserves its own moment. Artisan bakery goods, fresh juice, and tamales. Do yourself a favor and stand in line, it’s worth the wait.

Heads up: no pets due to health department regulations. Easy to walk, great vibes, occasional live music, and feels very Ventura in the best way.”

“I stumbled upon this produce spot while driving back to the hotel after dropping off friends near the nearby golf course. It was strawberry season, and from the road, the strawberries looked absolutely stunning—bright, plump, and inviting. I told my friends about it, who were eager to stop, and we decided to come back the next day to purchase a box of their fresh berries.
The ladies who assisted us both days were incredibly friendly and helpful. The artichokes, berries, and citrus fruits were all delicious—fresh, flavorful, and clearly high quality. According to their website, Rodela Produce offers fruits and vegetables that come directly from local farms, ensuring freshness and premium quality.
A quick note from their site: while they emphasize local sourcing, they do mention that certain fruits like bananas, mangos, apples, and pineapples are not local. Still, the quality of their produce is evident, and it’s a great spot to pick up healthy, fresh options.
If you're in the area, I definitely recommend giving them a visit. Their selection and friendly service make it a worthwhile stop for fresh produce!”

“Great Prices and Good Food. Haven't been disappointed at all with the quality. Fruit and Veg are always fresh, but I always inspect for freshness and expire dates before buying anything anyway.”