Dillard's Inc. at St. John's Town Center in Jacksonville, Florida is a large department store known for its extensive selection of fashion items, including clothing, shoes, handbags, and cosmetics from both national and exclusive brands. Customers appreciate the attentive and pleasant sales staff, particularly those who speak Russian and Ukrainian. Many reviews highlight the excellent customer service, with employees going out of their way to assist shoppers in various departments, making the shopping experience enjoyable. Despite the positive feedback, some customers have noted mixed impressions due to occasional issues such as long wait times for assistance and the unkempt appearance of some salespeople. However, the store's inventory is praised for being well-stocked, especially in the shoe department, where customers can find their sizes readily available. Specific sales associates have been recognized for their outstanding service, particularly in the handbag section. Overall, Dillard's at St. John's Town Center offers a pleasant shopping environment with a wide range of quality products and helpful staff, making it a recommended destination for those looking for a positive retail experience.