Bealls is a great Florida store offering high quality, casual clothing and gorgeous home decor at affordable and good prices. The store looks amazing, is well lit, very clean, and uncluttered. Customers report a great experience with good and friendly customer service. Employees are nice, personable, and ready to help, immediately assisting shoppers. The store features wonderful outfits, accessories, and goodies, with items in the correct place on the racks. While some note it is a small retailer similar to others and may not have every item, many find it better than comparable stores. Overall, it provides a comfortable shopping experience with reasonable clothes and money well spent.