H&M on Lincoln Road Boulevard is a unique store located in a beautifully refurbished building that was once the Lincoln Theater, dating back to 1936. The design retains elements of the theater, providing a special shopping atmosphere. The store offers a nice selection of clothes at affordable prices, but customers are advised to check items carefully for finishing details, as some may be damaged. The promotions can be confusing, with some items advertised at discounts that may not apply. While the store is visually appealing and has a good variety of clothing, the service at checkout has been criticized for being slow, and some customers have expressed a desire for self-checkout options to improve the experience. Overall, H&M provides a blend of history, style, and affordability but has some areas for improvement in customer service and clarity of promotions.
