The Blackhawks Store on Michigan Avenue is the team's flagship retail location and a top destination for fans. It offers a wide range of exclusive products that cannot be found anywhere else. The store has a decent selection of merchandise for men, women, and youths, including jerseys, decor items, and seasonal goods like Christmas ornaments. There is lots of inventory, well laid out for viewing with room to move around. The location includes good historical pieces in the first floor lobby, with displays like the history of the uniforms and a Lego Hawks logo on the way up to the main store on the first floor, which some find a surprising location. While the assortment is broad, some customers note a desire for more selection among jerseys, particularly for older players. The staff is consistently described as super friendly, nice, kind, really helpful, and attentive to both the shop's look and their customers. As expected for a club's merch store, prices are described as expensive. It can become very busy, filling with customers shortly after opening.
Great location & service. Lots of things in a assortment. Easy to do an order, for a pickup, Nice😊
November 2025
Fantastic shop! Wide variety of items and collectibles. Staff was extremely helpful and kind.
November 2025
Outstanding selection of merchandise that is high quality. Placed my Centennial merchandise order on a Sunday morning and it was delivered by Tuesday afternoon. Can't be that!
