Rural King is a versatile retail destination that offers an outstanding product mix, ranging from livestock feed and farm equipment to fashion clothing and toys. With locations like the one at 201 Walk Ave, Effingham, the store provides an adventure-filled shopping experience where customers never know what they might discover. Rural King prides itself on delivering Every Day Low Prices and being an industry leader in product knowledge and customer service. Customers appreciate the wide selection of home, yard, and gardening essentials, as well as the friendly employees who are generally helpful in assisting shoppers. While the experience can be enjoyable, some customers have noted occasional challenges with staff availability, especially near closing time.
