Apricot Lane Boutique Normal is a women's clothing boutique offering flattering, timeless, and fun clothing and accessories that are high-quality and affordable. The store has a relaxed atmosphere where customers do not feel overwhelmed. The staff is wonderful, friendly, helpful, engaged, honest about sizing, kind, and provides style tips. The shop is described as great, darling, and one of the best, with cute clothes and something for anyone. Customers appreciate that the store is always clean and organized with beautiful fitting rooms. Some customers have noticed fewer glam options recently but still find items to purchase. The boutique is highly recommended, with many customers planning to return often.