Boomerang Boutique, established in November 2013 in downtown Indianapolis, started as a small women’s boutique on Mass. Ave. It has grown into an online shop, a boutique on wheels, and features a popular t-shirt line called @FeliciaTees, designed by the owner. The store offers an eclectic mix of new and handmade items from over 60 local artists, including clothing, accessories, jewelry, housewares, and gifts. Customers love the cute and unique selection, and many praise the friendly and welcoming atmosphere created by the owner, Felicia. The products are noted for their quality and variety, with options that are size inclusive. Visitors enjoy browsing through colorful, bold, and fun items, often finding something special to take home. Whether shopping in person or online, customers appreciate the responsive service and the store’s commitment to showcasing local treasures. Boomerang Boutique is a must-visit spot on Mass. Ave for those looking for trendy, one-of-a-kind finds.
Great female business owner! I shop online since I'm not local. Shop here for myself and gifts for friends. True gem and treasure to downtown. Love the unique items and taste the owner has in her stock! Addicted.
November 2023
Boomerang Boutique is an awesome store. The clothes, accessories, jewelry and home decor are so cute. The quality of the products is great. And the owner, Felicia is so friendly and always smiling. She makes everyone feel welcome.I never leave empty-handed.
November 2023
One of my favorite boutiques to stop into when I am in the Mass Ave area. Felicia & Co. are always so friendly. Love to go through the fun items that they have put out. Always can find a cute item of clothing & accessories here.