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July 2025 by Frank Altese
I recently moved to Des Moines and am pleased I was able to find a Salon who can service my hair system. Best Hair Cut Ever. They have exceeded my expectations. Thanks Dan
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July 2025 by Katie Ruby
I am so grateful for you all. Best hair salon in Iowa hands down. And maybe the best I have been too in the world compared to Western Europe and SE Asia. Allegory is the hair salon hidden gem of Iowa. Hair Extensions; absolutely do not go anywhere else. They are the experts and will ensure you get what you are seeking for with your beauty vision. Not sure what that vision is, they will help you create your own look that you will love. Looking to maintain your flawless look and want only to wash and style your locks. Don’t waste your money or time going anywhere else. They are the hair experts from the most basic service to the service you can’t find anywhere else.
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June 2025 by Chloe Ries
I got my hair done with Ally. 10/10 highly recommend. It was everything I wanted and more!
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June 2025 by Hannah Hougland
Ally did absolutely amazing! She did a trim and full highlight and some lowlights for added dimension. It was just the refresh and added brightness my hair needed for summer.
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June 2025 by L C
This was my first service at Allegory and the entire experience was completely wonderful. It was a 9 hour appointment and the entire time I felt so well cared for. Dawn is a master expert in her craft. I love my extensions and absolutely couldn’t recommend this salon enough. Bri did my consult and I love how she explained and walked me through the process and what to expect. Incredible salon and service.
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May 2025 by Abby Sheffer
Ally was amazing! She was so nice and professional and just made things comfortable and fun! My hair is exactly how I pictured it! I will definitely be back!
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May 2025 by Anastacia Smith
Bri does a great job and always makes my hair look great. Always appreciate her input and expertise! Shes personable and fun to hang out with while getting your hair done. Lastly biggest thing I look forward to is her head massages!
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March 2025 by Rich P
Dan is one of the best at his craft. I've been going to him since September, and the amount of confidence and self esteem I've gained with his help has been invaluable. He stands behind his work, and the two times we've had an issue with the products used, he didn't even question it, he warrantied it and replaced what went wrong. He's been amazing to work with .. So much so that even with me moving multiple hours away from DSM, I still make the drive back to see him. No one comes close.
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March 2025 by Hailey Chernik
I love hair day at Allegory! Everyone here has worked on my hair. I have a really short bob naturally, but have multiple extension methods installed to make my hair long and luscious! I’ve gotten so many compliments. They are transparent about pricing, have the best take home products and points system as well. I’ve came here a few times now and have always had a yummy snack and delicious beverage. 10/10 recommend if you’re wanting top quality extensions in the Des Moines Metro!
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February 2025 by Lisa Connelly
Bri did an amazing job on my haircut and color today!
I have curls and I asked her to cut my hair a bit different around my face. She took the time to cut it exactly how I wanted. My curls bounced up and framed my face perfectly. Her attention to detail also makes my cowlicks unnoticeable!
I have had a stressful couple of months and Bri made me feel relaxed and heard.
She gave me extra attention while massaging my scalp and neck.
It was exactly what I needed today! I highly recommend Bri! She is a Rockstar!
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February 2025 by Marcus Golinghorst
I can’t say enough great things about Allegory! From the moment I reached out, they provided nothing but top-tier service, expert recommendations, and genuine care. The team goes above and beyond to ensure everything is personalized to your needs, making the entire process seamless and stress-free.
Their attention to detail, knowledge, and willingness to help at every step made this an incredible experience. Not only did they deliver a high-quality hair system, but they also provided nonstop guidance and tailored recommendations that truly made a difference. You can tell they genuinely care about their customers and want them to feel confident and happy.
If you’re considering a hair system, Allegory is the only place you need to go. Exceptional service, unbeatable expertise, and a team that treats you like family. Highly recommend!
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February 2025 by Tosha Dutcher
My appointments with Bri are always fantastic! ❤️
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January 2025 by Cory Chapman
Amazing people who genuinely care about others !!
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January 2025 by Dana
I am absolutely in love with my hair. Best color, extensions & cut I have ever gotten! Dawn is an artist is every sense of the word. I am so impressed with her knowledge, expertise & following through with her vision for your unique hair needs. Allegory salon is bright, clean & beautiful. I loved the atmosphere along with great conversation between Dawn, Dan (Dawn’s husband) who is also amazing with hair & their other sweet stylist & employee. Who by the way gave an excellent shampoo & head massage. Dawn & Dan have built an impressive brand & I highly recommend their salon, Allegory…don’t walk, run!!
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December 2024 by Hannah V
After trying four different salons over the past couple years, I finally found Allegory in July 2024 to address significant issues with my previous extension installations. (I’ve waited some time to write this review until I was absolutely certain of this salon’s work.)
My journey began with an initial consultation with Dawn, where we discussed pricing, their maintenance program, and my expectations. Dawn was professional, transparent, and never pushy—she respected that I already had extensions from other salons and didn’t pressure me to purchase more. Since then, Dan has been my dedicated stylist for both color and extension installation. His expertise in extension placement is exceptional; bead slippage has never been an issue. At my most recent appointment, I transitioned to Allegory’s own hair extensions. Dan crafted a stunning strawberry-red color that not only blends with the extensions seamlessly but also beautifully enhanced my natural coloring.
The technique and craftsmanship at Allegory is exceptional. I couldn’t be happier with the results and highly recommend them to anyone seeking high-quality extensions and color services.