SCHEELS is an employee-owned retail company that offers a wide variety of products across over 85 categories, including hunting, fishing, camping, golfing, biking, and fashion. Customers appreciate the extensive selection of world-class brands like Nike, Under Armour, and YETI, often expressing satisfaction with the knowledgeable and helpful staff. Many shoppers find SCHEELS to be a favorite destination, likening it to a candy store for men, where unique gifts and personal items can be found. However, some customers note that prices can be higher than competitors, particularly in the hunting department, where military discounts are also lower than average. The store's layout is clean and organized, making it easy to navigate. While customer service is generally praised, there are suggestions for improved staffing during busy times, like back-to-school season. Recent experiences highlight both the excellent product selection and the importance of customer service, with staff members taking the time to assist customers with specific inquiries. Overall, SCHEELS is recognized for its commitment to providing a quality shopping experience, though some improvements in stock availability and pricing could enhance customer satisfaction further.
Scheels is almost always a great experience. Went this time to get football cleats and they were very limited on size 13 in higher end cleats. Great customer service as always!
August 2026
Very good selection. We were interested in baseball & softball bats. Tim H. was very helpful getting us fitted with a bat & he helped us get a great deal as well!
July 2026
Always someone who is close enough to help. Great experience
