AlphaCars & Motorcycles is a family-owned and operated pre-owned luxury car and motorcycle dealership that has been serving customers from around the world for over 30 years. The dealership, which includes Royal Enfield Boston and Ural of New England, is known for its extensive unique inventory, personal approach, and knowledgeable staff. Customers have praised the dealership for its friendly, helpful, and down-to-earth team of experts who can answer questions about many brand name vehicles and motorcycles in stock. The dealership has a strong reputation for selling Royal Enfield motorcycles, especially the Classic 350, which many customers find to be a great fun machine. One customer described the inventory as impressive, with Royal Enfield motorcycles, Ural sidecar rigs, and vintage European cars. They were especially pleased with their purchase of a Classic 350 in Halcyon Green, which they said was a perfect fit. In addition to its sales operations, AlphaCars & Motorcycles also operates a service center that offers great customer service, quality repairs, sound advice, and fair treatment. A customer who brought their BMW M3 for repairs was impressed with the timely and thorough service, and plans to return for future work. Another customer highlighted the helpfulness of John, the service manager, who responded quickly to questions about paint matching. Overall, AlphaCars & Motorcycles is a welcoming and trustworthy dealership that offers an impressive inventory of vehicles and top-notch customer service. Customers appreciate the knowledgeable staff, the relaxed atmosphere, and the excellent experience they have when buying and maintaining their vehicles.
Just stopped in to pick up an oil change kit for my Meteor, and to look at some new models, staff is always friendly and helpful. Will definitely be back when I'm ready for an upgrade.
August 2026
Great to do business with and Griffin in the parts department is outstanding.
August 2026
Incredible attention to detail, and very knowledgeable on G wagons. I’ve never had a service shop keep me this in the loop with diagnosis, options and status.
