Roth Shirt Co. offers amazing products and great quality shirts, including designs featuring individual lakes. The store has a wonderful staff that provides the best and helpful customer service, being positive and encouraging. The company frequently has a ton of new merchandise. Customers report a happy overall experience, finding it a must-stop on any Traverse City trip and a favorite "go to" T-shirt shop. Many are impressed and suggest popping in whenever downtown, having had pleased gift receivers and seamless exchanges. It is a growing company that leaves customers wanting to buy the entire store.
Fun little store! Shirts are funny and creative. Might stop by again
June 2026
Stopped at the store in Traverse City.Great tees, fun and whimsical, we are a family group and found a shirt for everyone. The staff was great! She helped us get the right size and color, and made up a shirt to get just the right mix. Great experience--highly recommend!
March 2026
Absolutely love these shirts, great character design. You can find something unique for yourself or for that hard to find gift for someone. I recommend buying from this company
