NW Tire is highly praised for its friendly and fast customer service. Customers appreciate how they are treated with respect and care, regardless of gender, and feel valued rather than just another customer. The staff, including Fred and Deanna, are known for being friendly and helpful, making visitors feel welcomed. The business provides quality services such as tire replacements, rotations, and free repairs for issues like slow leaks. Customers have had positive experiences with new tires and appreciate the good prices on services like oil changes. Overall, NW Tire is trusted for its excellent customer care, reliable service, and team that genuinely cares about their clients.