SCHEELS is an employee-owned retail store that aims to provide the best shopping experience for its customers. It offers a wide range of products across more than 85 categories, including hunting, fishing, camping, golfing, biking, men’s and women’s fashion, and team sports. The store features world-class brands like Nike, Under Armour, YETI, and Traeger, all backed by the SCHEELS guarantee. Customers appreciate the knowledgeable staff and the clean, organized sales floor, which offers many options regardless of budget for quality products. Many reviews highlight excellent customer service, with staff members like Mary, Kevin, and Josh going above and beyond to assist shoppers. One customer shared their experience of receiving free bicycle repairs after an accident, despite living on a small income. Others praised staff for their helpfulness in ordering and exchanging boots, and for assisting in finding products like a meat slicer. Even during busy times, employees manage to provide positive, attentive service, making shopping at SCHEELS a pleasant experience for all.
Always fun to walk around and check out the cool stuff in the store. Staff is very helpful
February 2026
Love this store and all they carry, but it's always so expensive. Had very helpful staff in finding the shoes I needed for my husband.
January 2026
I ordered an item at the Rochester store because they didn't have it. There were some issues and Scott helped me out and made things right. Best customer service ever. Great store and thank you Scott
