About It's Alive! Automotive - Classic European Sports Car Repair, Restoration, and Sales
It's Alive Automotive specializes in classic European sports cars, offering restoration, repair, buying, and selling services. The highly trained team is passionate about maintaining and restoring classic British cars like Jaguars, MGs, Triumphs, and Austin-Healeys, as well as other vintage vehicles such as Mercedes-Benz, Porsches, and Fiats. Customers appreciate the company's dedication to quality and their culture of continuous improvement.
Many clients highlight their positive experiences, noting Jeff and the team’s honesty, patience, and clear communication. For example, a novice owner of a 1953 MG TD was impressed by Jeff’s efforts to fix the car in time for a show, all while being fair and transparent about costs. Others praise the staff’s ability to handle exotic and rare cars, including a late uncle’s Mercedes-Benz and a Porsche 930, with thorough inspections and helpful guidance. The detailed pre-purchase inspections, often conducted remotely with video walk-arounds, help customers make confident, informed decisions.
The team’s responsiveness and expertise have earned them repeat business from car clubs and individual owners alike. Overall, It’s Alive Automotive is known for honest service, skilled craftsmanship, and a genuine love for classic cars, making it a trusted choice for enthusiasts who want to keep these marvelous machines on the road.
Fantastic service from Mike Dyer at IT'S ALIVE! I'm based in London and contacted them after spotting one of their old legacy-logo caps on the train. Mike tracked one down for me, sorted the shipping and payment, and even personally dropped it off at UPS. Really friendly, helpful service throughout!
May 2026
Working with Mike at It's Alive! Automotive was a very positive experience from our first communication to our last. He is very professional and was understanding of my many questions when selling my late husband's vehicles to them.
April 2026
I purchased 2 project jeeps from ITS Alive approx 5 years ago and they were easy to deal with ,honest and extremely helpful . Thank you-gary adams
