Scheels is an employee-owned company providing a retail experience across over 85 categories including hunting, fishing, camping, fashion, and sports. It carries world-class brands backed by a store guarantee. Reviews consistently highlight superb, friendly, and helpful staff who are knowledgeable about the products and genuinely try to help customers make the best purchase. Employees are noted for being patient, going above and beyond, and handling special circumstances with care. The store is well-stocked with the best stuff and good deals. Customers appreciate the credit card benefits, like gift cards, and that the store supports local charities. This exceptional and hard-to-find service makes people feel lucky to have a Scheels and keeps their business with the store.