Ulta Beauty is the largest beauty retailer in the US, offering over 25,000 products from 500 brands. Customers can find a wide range of cosmetics, fragrances, body, skin, and hair care products, including exclusives. The Conscious Beauty section provides options for vegan, clean, cruelty-free, and sustainable products. The Salon at Ulta Beauty offers a variety of services, such as haircuts, hair color, brow treatments, lash services, and makeup application. Customers can book appointments online or walk-in if stylists are available. Reviewers praise the exceptional service, with one highlighting the amazing brow work and another commending the helpful and patient assistance. One customer found a specific employee to be polite, kind, and helpful with skincare concerns and brow mapping, booking another appointment. Another customer liked the variety of brands but found the checkout a bit awkward, suggesting more courteous employees would make the place easily get five stars. A first-time visitor found an employee so sweet, helping with makeup products for specific skin and events, and appreciated being able to speak in Spanish.