William S. Rich & Son is New Jersey’s oldest and most trusted pawn shop and estate jeweler, operating for over 125 years. It offers the finest brands like Cartier, Bulgari, Tiffany, and Rolex at unbeatable values. Customers also find great deals on items like movies and televisions. The staff is consistently described as super helpful, friendly, and professional. They go above and beyond, handling jewelry with care and providing prompt communication. Their customer service is some of the best experienced, with employees noted for being pleasant and making customers feel good, which builds trust and loyalty. This leads customers to return and refer family and friends, often driving from far away because it is worth it. The business provides loans, specifically on gold and platinum jewelry. While this policy can be a disappointment for some, the staff meets such situations with genuine empathy, kindness, and concern. They take time to help customers personally, showing a genuine value for people. The overall experience is one of exceptional service, fair deals, and a trustworthy reputation that has lasted for generations.
The best prices around!!!! if you're looking for amazing Wedding jewelry, they are a must!! Super knowledgeable, and were able to explain everything! 10 out of 10!!!
July 2025
The staff are awesome. They are very well mannered and very helpful
June 2025
Kyle was very pleasant and fair. The services provided was satisfactory. I will definitely return.
