Rural King provides an outstanding product mix that includes livestock feed, farm equipment, agricultural parts, lawn mowers, workwear, fashion clothing, housewares and toys. The store is known for every day low prices and for being an industry leader in product knowledge and customer service. Customers appreciate the hardware section and shoe department, saying they save so much money that they can rent an apartment. The parking lot has potholes and unclear parking lines, which some shoppers find inconvenient. Many shoppers praise the low cost of car batteries, noting the same cold crank Amp and high quality at a fraction of the price. The store also sells homemade snacks, meats, salsa, hot sauce, baby chickens and turkeys, with a policy to buy six at a time for mating. Soda near the front is tasty, and the complimentary popcorn and coffee are popular. Ammo prices are great, and fast service keeps customers coming back. Management and employees receive praise for their friendliness.
