BMW of Allentown, formerly known as Daniels BMW, is a family-owned dealership that has been serving the Lehigh Valley since 1970. Now part of the Sloane Automotive Group, this dealership is known for its unmatched customer service and excellent selection of luxury vehicles. As a 12-time recipient of the BMW Center of Excellence award, BMW of Allentown consistently sets the standard for customer satisfaction. Customers have praised the exceptional service provided by the staff, highlighting the professionalism and knowledge of team members like Mason, Brian, and Eduardo. Many reviews mention the flexibility and responsiveness of the staff, making the buying process smooth and enjoyable. Specific employees, such as Beth and Dani, have been noted for their dedication and willingness to go above and beyond, even coming in on days off to assist customers. The dealership also has a dedicated financing department, committed to finding the best solutions for leasing, financing, or trading in vehicles. Customers appreciate the thoroughness of the service department, which has impressed many with its attention to detail. Overall, BMW of Allentown is highly recommended for anyone looking for a luxury vehicle and exceptional service in southeast Pennsylvania.
Very nice experience. The salesman David Simoes was efficient informative and transparent on pricing. After I took possession of the car I had problems getting the technology to work. The dealership has a tech person staff who cleared up everything over the phone
All in a 5 star experience
September 2026
Devin and the team at Atown BMW were great deal with and the made the experience seamless and quick!!
September 2026
Could not be happier with my purchase. My M240i runs like a dream, sporty and luxurious. Joe in sales was great to work with, he made the buying process very easy.
