Welcome to Apricot Lane Boutique in Amarillo, TX at Town Square Village! This locally-owned women’s boutique carries a selection of clothing, accessories, and gifts unique to any other location. Our clothing is on trend, affordable, and ever changing to ensure you walk away with something one of a kind! We carry a curated collection of well known brands mixed with new, up and coming brands, all of which are high quality, stylish and affordable. We provide forward trends with a classic style. With limited quantities and new items arriving weekly you are sure to walk away with something unique!
Love, love, LOVE Apricot Lane in Amarillo!! I wasn't able to get to the boutique to buy a dress before they closed, but after speaking with their team, one of them was an absolute ANGEL!! She went out of her way to get me the dress I needed in time for the event, and I'm still oh, so grateful!! Truly 12/10 customer service!!
February 2026
We absolutely love shopping at Apricot Lane in Amarillo, Texas. The staff are so helpful and the merchandise is second to none.
Debbie & Meaghan
May 2025
Such a gem of a boutique!! Truly exceptional customer service, so much heart behind the business, and beautiful pieces for so many occasions! Whether I shop online or in store, the experience is always wonderful!
