Ulta Beauty is recognized as the largest beauty retailer in the U.S., offering a diverse range of over 25,000 products from 500 brands, including Tarte, Fenty, and Chanel. Customers appreciate the clean and well-stocked stores, which enhance their shopping experience. The staff members are often praised for their helpfulness and knowledge, providing excellent customer service. Reviewers highlight positive interactions with employees who assist in finding the right products, such as foundation color matching, and offer valuable application tips. The Salon at Ulta Beauty offers services like haircuts, makeup applications, and brow services. Many customers express satisfaction with their visits, mentioning cheerful and polite staff who are interested in giving the best service. Some note that salespeople can be pushy and that brands frequently change, which can make it hard to find previous purchases. One reviewer mentioned purchasing a product on Amazon that was larger and cheaper than what was available at Ulta. Overall, customers enjoy the atmosphere and look forward to returning, praising staff members like Jessica, Jememia, and Jillian for their helpfulness and friendly attitude.
Anita set me up for beauty ! Everyone is so nice and helpful. Can't wait to get my haircut from Luis !
March 2026
I had a great experience with Karen. She was incredibly helpful and took the time to understand my concerns. She guided me to the right products for my skin.
February 2026
Have all sorts of stuff to buy and sample them before buying them. Staff were helpful too.