Bridal Shops in Richmond, VA

“10/10 I had an amazing experience at Urban Set! As soon as I walked in, I could feel the warmth and cozy energy from Christine and the place. Christine was welcoming and I didn't feel pressured at all to buy anything. I had walked in somewhat knowing what I wanted. Christine was encouraging on trying multiple dresses. As soon as I put the 2nd one on, I knew it was it but was so nervous to say yes just because it was such a big moment. Christine made me feel at ease and it was no pressure to say yes. She knew the exact questions to ask. I felt supported and confident throughout the emotional process. I'm soo sooo glad Christine was who I ended up with on helping me choose the dress. And she's the owner! It was to easy to talk to her too! Best place to get your dress!! Would recommend to everyone!

3/25/26 review update **
Still rave about the team that helped me picked my dream dress. We had our wedding this past weekend and I felt beautiful in the dress!”

“Sadie did an astonishing job at making me feel like I was her main priority. She pulled dresses that were exactly the style I liked and even some extras that I wasn’t expecting to love! The atmosphere of Brocade is truly stunning and you do feel like a bride! Which when going wedding dress shopping for a few days, can make you forget YOU are the bride! I would highly recommend shopping here, even if you don’t find your dress here, it is an amazing start and such a lovely process that they do such an excellent job at culminating. Especially Sadie!! Brocade will certainly stay in my top list of recommendations for bridal shops.”

“Annalise was one of the best dress experiences I have had. They were very helpful and professional. Annalise has a very good variety of high-quality gowns that suits a bunch of different styles. The stylists do a very good job of helping you to visualize the gowns and all of the possibilities to carry out your vision. I definitely recommend adding Annalise to your list of bridal boutiques!”

“I am SO HAPPY with Lilya’s work on my wedding dress. She worked with me a few times to get everything perfect. She fit it to me perfectly and added cap sleeves at my request. I would highly recommend her to anyone looking for alterations in the RVA area!”

“Could not recommend Emma O’Brien enough! She made my experience magical and special, and it was the easiest part of all the wedding planning ?? If it wasn’t for her, I wouldn’t have found the most perfect wedding dress. Thank you!!”

“This place is awesome!!!!! Clara was amazing and very knowledgeable! Walked out spend MUCH LESS than I thought I would have to! I went for a. Black tie event but they ha e prom dresses too”

“Keepin’ the girls poppin’ since 2012. If you’re a DDD+ diva, you know you can’t just walk into any old place and get a bra in your size. Back in the day, I used to squeeze myself into ill-fitting DD bras that felt like medieval torture devices because that’s the size some chick at a 2000’s era Victoria’s Secret said I was. When I came here back in 2012, the professionals here at Blythe gave me a true fitting and *gasp* I was actually a G-cup. I can’t tell you how much this changed my life - I went from hating my “blessings” and wanting to get a reduction to feeling like a rock star in the amazing brands that Blythe has to offer. I just came back here today and a new generation of extremely knowledgeable, talented fitters put me in some great bras and gave me some bra tips and tricks to keep the girls poppin’. If you’re a busty gal, this place has all the brands you’ll love: Fantasie, Felina, Elomi, Panache, and Freya. Prices are good too. Once you go here, you’ll never want to step foot in a Victoria’s Secret or Soma ever again. Chances are you’re wearing the wrong size anyway. Thank you, Blythe, for almost 15 years of people telling me that I have great rack!”