La Estrella Latina has been a premier grocery store in Roanoke, VA. Since 2005, we have been a family-owned grocery store. That serves the Salem, Vinton, Lynchburg, and Troutville areas. With almost 20 years of experience in the grocery industry, we are a one-stop shop for all your grocery needs. We offer a variety of products, international food items, in-store shopping, cleaning supplies, housewares, bakery, deli, butcher, money transfers, and more. At La Estrella Latina, we have been dedicated to providing our customers with the highest quality products at the most affordable prices. Stop into La Estrella Latina today!
Lots of good choices, delicious breads, friendly staff.
December 2025
Great little Latino food market - arepas, fresh meat, etc. Don't miss the sugar crystallized fruit to the right of the register. It's amazing. Our favorite is the white pumpkin.
September 2025
Great place to get a wide variety of authentic products that are hard to find elsewhere. The goods are fresh with reasonable price. The staff were also very friendly and welcoming. I've been shopping at this store for over two years now. Highly recommended to anyone looking for quality and authenticity!