Advance Auto Parts at 120 Pioneer Pl in Rice Lake offers a wide range of automotive aftermarket products, free in-store services, and same-day options. The store features leading brands like FRAM, Carquest, and DieHard®. Customers can take advantage of free battery testing, battery and wiper installations, engine code scanning, starter and alternator testing, and battery and oil recycling. By signing up for the Speed Perks loyalty program, customers can earn points for discounts on store items and gas at participating Shell stations. The knowledgeable staff is known for their friendly and helpful service, often going the extra mile to ensure customers' needs are met. Whether shopping in-store or online, Advance Auto Parts provides a convenient and reliable automotive parts and services experience.
Great service, knowledgeable staff and fair prices.
February 2026
They have good knowledgeable team who always help me with getting the right items. I have to drive 40 miles round trip and by getting the right items is important to me. Update, 1000+ views, indicating that people read reviews before the make the decision to go. This has been a good place in my experience.
July 2025
Always a great default to my regular go to AutoZone. If I can't find it there I'll find it here or I'm just going online.
