Advance Auto Parts at 120 Pioneer Pl in Rice Lake offers a wide range of automotive aftermarket products, free in-store services, and same-day options. The store features leading brands like FRAM, Carquest, and DieHard®. Customers can take advantage of free battery testing, battery and wiper installations, engine code scanning, starter and alternator testing, and battery and oil recycling. By signing up for the Speed Perks loyalty program, customers can earn points for discounts on store items and gas at participating Shell stations. The knowledgeable staff is known for their friendly and helpful service, often going the extra mile to ensure customers' needs are met. Whether shopping in-store or online, Advance Auto Parts provides a convenient and reliable automotive parts and services experience.
Keith F. was very friendly and extremely helpful. He even went out to my truck to verify i was purchasing the correct items. I was very impressed with his demeanor and professionalism and would recommend him and Advance Auto Parts to anyone. Extremely satisfied
April 2026
Great service, knowledgeable staff and fair prices.
February 2026
They have good knowledgeable team who always help me with getting the right items. I have to drive 40 miles round trip and by getting the right items is important to me. Update, 1000+ views, indicating that people read reviews before the make the decision to go. This has been a good place in my experience.
