Lake Effect Surf Shop is a cool shop with a creative and fun atmosphere that reflects a love for the sport, the water, and the awesome Wisconsin lakes. It is an awesome little shop with amazing, fantastic, and superior customer service. The shop owner and staff are cool guys, hands down some of the friendliest and nicest people you will ever meet. They are extremely personable, super helpful, and go out of their way to ensure everyone has a great experience. Speaking to them is like talking to an old friend. The shop has everything you could want, from surfboard repair to wetsuit rentals, and their apparel is absolutely killer. It offers fair prices and is a place for everyone, whether you are a new surfer, a pro, or just an occasional spectator. This local small business provides a superior surf shop experience with a helpful staff. Everyone needs to know how amazing this place is, and customers will definitely be going back.
Really awesome shop. Great quality t-shirts. Owner is very kind, great prices. Definitely coming back this summer.
November 2024
Cool shop and cool guys! Tamir graciously shared a bunch of local surf knowledge. He's a great at surfboard repair as well :) Fair prices. Thanks Lake Effect.
September 2024
Great customer service and nice surf shop. Thanks Jake and Rori for the help!