The AT&T Store in San Diego offers phones, tablets, smartwatches, and connected devices, along with wireless data plans including unlimited and prepaid options. Customers report a very good store with amazing customer service and a super clean environment. Staff members are noted for being kind and helpful, assisting with purchasing new equipment, setting up new devices, and transferring information to new phones. The experience is described as great, leading customers to refer friends and neighbors. The capability of the products and its proclaimed value matches the excellent service, creating a balanced purpose for visiting.