DIANI + DIANI Shoes + DIANI Living is a set of three stores in Santa Barbara offering clothing, shoes, and home goods. The business is known for its consistently outstanding and impeccable service, with a happy, helpful, attentive, knowledgeable, friendly, professional, and customer service driven staff. The service is described as a breath of fresh air, making customers feel welcomed, heard, and genuinely cared for, ensuring a memorable and fantastic shopping experience. The clothing is beautiful, relevant, timeless, and includes everything from jeans to coats and evening wear. The shoe store offers an exquisite selection, from sneakers to evening heels, akin to something found in New York, with items you cannot find anywhere else in Santa Barbara. The home store, Diani Living, is beautifully curated, elevated, and full of charm, a fantastic place to find gifts and special things. The stores are beautifully showcased and blend both quality high and low pieces for every budget, though it is noted as a place for quality and higher-end fashion, not a bargain. The staff provides excellent suggestions and helps customers feel comfy in clothes, building a beautiful closet and a home to love. They ensure satisfaction and handle orders and shipping promptly, even for customers across the country. The overall experience is one of beauty, with an earthy, timeless, and fabulous taste reflected in every thoughtfully chosen piece, making it a true gem and a precious store for one-stop shopping.
I have shopped at Diani for close to 20 years and the service I’ve received has been consistently outstanding. The clothing is beautiful, relevant and timeless. There is no other boutique I would rather give my business to and I love supporting Caroline, Leanna and their wonderful team. Customer for life 🩷.
June 2025
Beautiful European high quality shoes and very charming space with lovely customer service . A gem of a store here.
April 2023
Every time I'm in the stores, the sales crew have been so kind and friendly. They provided suggestions for items that were spot on as well as created a comfortable shopping experience. As a local business owner, myself, feeling welcomed and noticed is important to me when shopping and they have done this.
