DIANI + DIANI Shoes + DIANI Living is a set of three stores in Santa Barbara offering clothing, shoes, and home goods. The business is known for its consistently outstanding and impeccable service, with a happy, helpful, attentive, knowledgeable, friendly, professional, and customer service driven staff. The service is described as a breath of fresh air, making customers feel welcomed, heard, and genuinely cared for, ensuring a memorable and fantastic shopping experience. The clothing is beautiful, relevant, timeless, and includes everything from jeans to coats and evening wear. The shoe store offers an exquisite selection, from sneakers to evening heels, akin to something found in New York, with items you cannot find anywhere else in Santa Barbara. The home store, Diani Living, is beautifully curated, elevated, and full of charm, a fantastic place to find gifts and special things. The stores are beautifully showcased and blend both quality high and low pieces for every budget, though it is noted as a place for quality and higher-end fashion, not a bargain. The staff provides excellent suggestions and helps customers feel comfy in clothes, building a beautiful closet and a home to love. They ensure satisfaction and handle orders and shipping promptly, even for customers across the country. The overall experience is one of beauty, with an earthy, timeless, and fabulous taste reflected in every thoughtfully chosen piece, making it a true gem and a precious store for one-stop shopping.
Diani has the best clothes and shoes in Santa Barbara, and Ari makes the experience truly exceptional. She is warm, welcoming, kind, and so talented at understanding what I like and what works for me. She has the best taste, an incredible eye for putting pieces together, and a great sense of style!
May 2026
Ariella was incredibly lovely and helpful. She helped me pick out the cutest sandals! Thank you Ari
December 2025
10/10 experience at Diani. Gorgeous items and very attentive customer service. Riley even taught me how to properly tie a one sided velvet ribbon so that the velvet faces out on the entire bow! I have always struggled with that. Above and beyond. Thank you!
