I am completely annoyed this is the nearest BMW dealership! By far the worst experience! 2020 M4CS owner here, I didn't purchase the car at Hansel BMW and advise people never to do so! How much longer do we have to deal with this subpar dealership???
July 2023
Is it possible to give ZERO? This dealership is the absolute worst with little to no regard for customer service. Do not go to this dealership if customer service is something you value. Additionally their word means nothing, do not believe a single promise made.
June 2023
Great sales people. I came in like I didn’t belong at a BMW dealership and I was treated like a paying customer without judgement. My kids were acting wild and they were all calm and collected. Overall a good experience and will likely be purchasing my next car here.
The Hansel family has been involved in the California transportation industry starting with Joseph Hansel in 1851 selling horse-drawn carriages. In 1901, Joseph’s son opened California’s first Cadillac dealership. The first Hansel Auto Group dealership opened by Walter Hansel in 1961. The family continues to call Sonoma County their home as Henry and Justin Hansel lead the way. Their passion extends beyond cars and believes that giving back to their community is an important responsibility.
