Primetime Audio / Video is a Retail Electronics Store and Custom Installer for Home & Business in Rockford, Illinois, providing a complete range of custom installation services for audio/video, automation, networking, and integration. Customers have praised the business for its excellent service and installation, with a helpful and knowledgeable sales staff. Clients have expressed satisfaction with the quality of the audio systems and the smooth installation process. The business has been commended for its professionalism, friendliness, and ability to address customer needs promptly. Customers have consistently highlighted the great experience they had while working with Primetime Audio / Video, particularly with the salesman Will, who was described as personable, knowledgeable, and patient in assisting them with their purchases and answering their questions.
Austin was our salesperson. Very knowledgeable and helpful.
May 2026
I absolutely love this store! Will Rowell helped me find the best TV in the store. Made sure I was equipped with a surge protector and the proper cleaning supplies for the TV. He was very informative and professional. I will definitely return.
May 2026
They were prompt, efficient practical and friendly. He was very informative and willing to discuss other possible solutions to our system.
